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What is Blogging? Why Mature Professional should Care.

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Posted on : 27-06-2012 | By : Lynn | In : Blogging, Second Career
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You might have heard of the word “blogging” but it just did not catch your full attention during those times. Blogging is a hot trend now and will become the dominant new media in no times. Since it started at early 1990s, blogging has already affected how we work or even how we live. Hence, it is worthwhile to spend some time and learn more about blogging now especially for the mature professional. It could be an excellent tool that give your lacklustre career a power boost or who knows … you next career breakthrough!

What is Blogging?
First thing first, what is blogging? Blogging is a way of writing on a new media known as blog, it is actually a type of a website with additional new features. The word blog is shortened from web log which acts like a diary. People used to use web log to record their personal lives, hobbies and other activities but it gradually evolved and has now become the well-know blog which also used for business purposes. The person who writes on the blog is known as blogger. Bloggers love to interact with one another on the blogosphere, it is a term used to describe the interconnection of millions of blogs together in the internet world.
 
Different Types of Blogs
Different bloggers write different things or topics for their blogs. As a result, there are many types of different blogs in the blogosphere but basically they are categorized into the following types.

  • Personal or Rant Blog
  • Business Blog
  • Politics Blog
  • Directory Blog
  • Forum Blog
  • Non-Profit Blog
  • How-to, tips and review Blog
  • Informative Blog
  • Educational Blog

Blogging Platforms and Blog Services
If you are wondering where the blog located? Basically there are 2 ways: it is either self-hosted or using third party free blog services. In technical term, it is known as the blogging platforms. Some popular blogging platforms include WordPress.com, WordPress.org, Blogger, Movabletype, Tumblr, Posterous and Typepad. Some of them are free while some require you to get your own domain name and pay for your own hosting fee.

If you are interested to try out blogging, you can always try out at wordpress.com or blogger.com. They are free and great blogging platforms to start with.

Why Mature Professionals should Care?
Blogging has gradually become the new-age career for many people. There are companies who are hiring full-time, part-time or freelance bloggers for their websites and blogs. If you are interested on what type of jobs are available for blogging, check it out at BloggerJobs.biz , Problogger.net, BlogWork.com and Blogging4Jobs.com.
 
Bloggers are rarely called bloggers for their official job titles but there might be more now due to the strong demand and increased awareness of blogging. Another reason could be the blogger’s job is not just limited to blogging but also a combination of other work duties. Thus, these bloggers are also known by other job titles such as writer, reporter, marketer, virtual assistant, editor and webmaster.

The blogging career is considered one of the hottest and popular careers today. Many people have already created new career opportunities just by blogging, see successful stories here. Blogging is also considered an excellent career choice for mid-career changers or retirees now. It is not because it is low risk and an easy-to-pick-up career but it could be your next career breakthrough. Why? Because it is a tremendous platform that could lead to many other job opportunities. You can check out some of the successful examples in my previous posts. These bloggers have not only found great career success from blogging but also fame and fortune that blogging has brought.

I believe that mature professionals like you can find equal success in blogging career because of your accumulated knowledge, hard-earned expertise and in depth experience. If you are technical person who are well versed in your industry, market niche and product, your ideas, opinion and perspective will even be highly sought after. Some companies might overlook or not value such assets but it will definitely value by the industry community and blogosphere.

In addition, mature professionals who know blogging are seemed to be a more tech savvy and dynamic individual. A well-focused and written blog will help to position you in the industry and market as authority or expert. In another words, blogging helps to market your expertise, experience and skills to your future employers, business partners or even customers.


Therefore, mature professionals should keep a close eye on the new development on blogging. Learn more about blogging and get into it soon. You never know your next career breakthrough could be through blogging or it could be, you need its platform to help you to bring your career to the next new level.

What do you think?
Can blogging make an impact to your career? You are welcome to leave your thoughts in the comment box below.